Tiger Beer Launches Satay Potato Chips, Free With Purchase of Beer


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Last Updated on 2018-10-03 , 1:56 pm

No, you’ve not read the headline wrong.

Nor is there a pirated company called “Tiger Beer” that’s launching a new flavour of potato chips.

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I’m serious.

Tiger Beer, the locally made beer with pink IC and born in 1932, has somehow make the stars aligned and created a satay-flavoured potato chips.

And it’s not just another pack of potato chips.

It has blue packaging.

Image: Tiger Beer

You still think we’re kidding you, and that we Photoshopped that image?

Here, take a look here. It’s from their official Facebook Page.

From now until 1 November 2018, purchase a 10-can Tiger Beer pack and you’ll get a satay-flavoured potato chips – for free.

Image: Tiger Beer

I know what you’re thinking: WHY?

Here’s what Faye Wee, Marketing Director of Asia Pacific Breweries Singapore (the company behind the Tiger Beer brand), has to say, “Tiger Beer has always been committed to championing Singapore’s local street food heritage, which is why we’ve taken all the mouth-watering flavours of the iconic satay, and infused them into the classic potato chip – a delicious snack that complements the refreshing taste of Tiger Beer.

“The satay-flavoured chips is a Tiger invention that not only celebrates local, but brings together all the flavours we know and love.”

Erm…okay.

(Article continues below) Xing Xing is a 34-year-old Singaporean lady who decides to meet up with an online friend she found in Facebook. But it turns out that he’s not what he seems to be: Prepare boxes of tissue and watch the saddest Singapore Facebook love story here:

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Though I’ve got to admit that beer really goes well with potato chips.

Image: Tiger Beer

Can Buy?

Unfortunately, the satay potato chips are not for sale separately; you can only redeem it when you purchase a 10-can Tiger Beer pack.

It’s available at these outlets (and online outlets):

  • Cold Storage
  • FairPrice
  • Giant
  • NTUC FairPrice
  • Prime
  • Redmart
  • Sheng Siong

I’m not sure about you, but with chicken rice potato chips, laksa potato chips, egg prata potato chips and now satay potato chips in the market, I won’t be surprised if nasi lemak potato chips are in the market.

Image: airfrov.com

Oh crap, they exist. Play until so big. My life is complete.


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