Singaporeans, brace yourselves for YET ANOTHER Hello Kitty craze

If you don’t remember the Hello Kitty queues, or you’re from Malaysia or Australia and have not seen how some Singaporeans go apeshit over Hello Kitty dolls, here’s a picture that explains everything:

To summarize, McDonald’s allowed diners to buy a Hello Kitty doll upon getting a meal, and people queued up even before the restaurant was open just to buy the doll and throw the meals away. In fact, this even happened:

Our love for Hello Kitty is beyond words, as news of people quarrelling in queues was not uncommon then.

Now, there’s going to be a new Hello Kitty.

In conjunction with Singapore’s 50^th birthday (that is, the SG50 that we see everywhere), SingPost, Singapore’s national courier service, has announced a SG50 Hello Kitty Plush Collectible Set at $88. It will be available for pre-order online on 23 February 2015 and available offline in 10 selected post offices (Ang Mo Kio, Jurong Point, Killiney Road, Newton, Orchard, Robinson Road, Singapore Post Centre, Suntec, Toa Payoh Central and Woodlands Central) from 9 April 2015 onwards.

There are also some merchandises, but let’s face it: they won’t draw any queue. It’s the dolls that will cause boyfriends to queue overnight (or to get the fastest computer with the fastest Internet connection).

And to add scarcity to an already high-in-demand item, only 1,000 sets will be available for a special package that comprises all the dolls and the merchandises…with a certificate of authenticity at $108. Now, with a limited number of certificates (it seems more coveted than a Harvard degree cert), this could well be the package that will be sold out within seconds. Or within a second.

You can check out their website here: www.sg50hellokitty.com

Now, if you’ve a girlfriend or wife who is crazy about Hello Kitty, you might want avoid any SingPost outlets altogether, or just don’t share this.