FairPrice Group (FPG) will distribute over 75,000 complimentary refreshment sets to Muslim customers across 59 FairPrice stores during Ramadan this year.
The initiative will run from 2 March to 30 March 2025, marking the 17th consecutive year of this tradition supporting the Muslim community during the fasting month.
Each Muslim customer will receive a refreshment set consisting of a drink (milk, an isotonic beverage, or water) and a snack (dates or biscuits) while supplies last.
These will be available 30 minutes before or after iftar time, when Muslims break their fast.
“Ramadan is a time for prayer and reflection, and we want to take the opportunity to support our Muslim community during this important period,” said Vipul Chawla, Group CEO of FairPrice Group.
Additional Initiatives
For the first time in 2025, volunteers from FPG’s headquarters will join frontline staff in distributing the Buka Puasa refreshments to Muslim customers. This is part of the Group’s wider effort to provide more community engagement opportunities for its staff.
On 3 and 4 March, FairPrice Group, with support from the FairPrice Foundation, will distribute 1,500 Ramadan care packs to Yayasan Mendaki and M³ beneficiaries. These care packs include dates, soy milk, and other break-fast essentials.
The company will also host two Hari Raya Mini Bazaars at FairPrice Xtra JEM from 27 February to 12 March, and FairPrice Woodlands 888 from 13 March to 26 March.
These bazaars will feature an assortment of condiments, drinks, festive snacks, desserts, and ready-to-eat items.
Special discounts on Ramadan and Hari Raya essentials will run until 9 April 2025, ensuring Muslim shoppers have access to affordable essentials both online and in stores.
Additionally, two Hari Raya Block Parties will be held in Tampines and Woodlands in April.
BYD ATTO 3 Cars to Be Won at Raya Festive Draw
FairPrice is not only distributing refreshment sets during Ramadan but is also hosting a Raya Festive Draw from 13 February to 9 April 2025, giving customers the chance to win one of three brand-new BYD ATTO 3 cars.
Customers can earn one lucky draw entry with every S$30 spent in a single receipt at any FairPrice store (including FairPrice Finest, FairPrice Xtra, FairPrice Shop), Unity stores (excluding Changi Airport locations), or through online purchases via the FairPrice website or app.
Participants can also earn bonus chances when purchasing participating products or by making payments via the FairPrice Group app.
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