Man Assaults Beer Promoter With Cash Before Throwing Punch Over Broken Drinking Agreement


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A beer promoter at a Jurong coffee shop was physically assaulted by a customer after he accused her of breaking a drinking agreement.

The incident occurred on 24 May 2025 around 10:00PM at a coffee shop located at Block 134 Jurong Gateway Road.

Customer Breaks Promise, Resorts to Violence

The customer, an older man drinking with approximately six friends, had made a deal with the beer promoter.


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He promised to purchase six bottles of beer if she drank four glasses.

The woman, Mia (name transliterated from Mandarin), completed her part of the agreement but the customer then claimed he didn’t see her drink the final glass.

A video of the incident shows the man suddenly standing up and throwing a punch at Mia before being restrained by others at his table.

Another customer at the same table honored the original agreement and paid for two additional bottles.

The situation escalated when Mia called the customer untrustworthy. The man became enraged, pulled out a stack of cash, and slapped her face with the money before punching her.

Image: Lianhe Zaobao

Police Investigation Launched After Coffee Shop Reports Assault

Mia, 30, sustained facial swelling and eye pain from the attack. She was left in tears after the assault, prompting the coffee shop manager to call police.

Image: Lianhe Zaobao

The coffee shop owner later posted on Facebook condemning the customer’s violent behavior toward their female employee.

Mia described how the customer had been making inappropriate comments and harassing her throughout the evening, despite the other customers in his group behaving politely.


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“I take this job seriously and do it honestly. I cannot accept that just because someone has money, they look down on beer promoters and think they can humiliate or hit us. We deserve respect too,” Mia said.

She has not yet decided whether to pursue legal action against her attacker, as she is still recovering emotionally from the incident.

Police have confirmed they are investigating the assault case.