Nowadays when I see a pink vest, I start to feel a little hungry.
You probably know why, because of these heroes.
But now, I can’t just go up to some pink-vested guy asking for food, as they could be holding trash.
CWO New Uniform
CWOs will have to start wearing fabulous from now on too. No, not Chief Warrant Officers, but Corrective Work Order. The one where they go around picking up litters because they littered.
This came as a response to increased littering offences, for which you can find the full boring report here.
But no worries, Goody Feed is here to turn a boring story into a sexy interesting story.
Here’s a comparison to their older look.
Why Pink?
NEA conducted enforcements at certain littering hotspots, especially around where a lot of people go, like hawker centres, MRT stations and shopping malls.
So it turns out most litterers are males ages 18 to 35.
In the words of NEA, the purpose is to “raise the visibility of the CWO to increase deterrence effect”.
In other words, essentially CWO becomes a pink shaming session.
Obviously, pink shaming wouldn’t quite work that well if the people wearing the shirts don’t feel any effect at all.
Though I would think that the jokes on them. After all, pink is actually a pretty fabulous colour.
No, like really.
Pink actually doesn’t mean anything
You might be thinking that pink is a shameful colour for men, or that people wearing pink are like little girls.
Well, I’ve got news for you. It’s 2019, and pink is really just a colour.
I want to say that pink=girls is a traditional way of thinking that doesn’t make sense, but if we go even further back in history…
Men actually wore pink too.
In fact, pink was even considered manly.
“Pink and Blue: Telling the Boys from the Girls in America”, contains a quote from a trade magazine, which in 1918 stated “the generally accepted rule is pink for the boy and blue for the girl.
The reason is that pink, being a more decided and stronger colour, is more suitable for the boy, while blue, which is more delicate and dainty, is prettier for the girl.”
According to Valerie Steele, a Fashion Historian, going further into 18th century says that men were known to wear pink silk suits with floral embroideries.
Pink was considered masculine since it was warlike, being “diminutive of red.”
You heard that right. They were essentially saying pink was a colour metal as hell since it reminded people of blood and murder.
In modern days, wearing pink means you don’t give a shit about what other people think. And you know what not giving a shit means?
Confidence. And people like confident people.
How you can join the fabulous gang
Just wear more pink.
Or if your idea of voluntarily wearing pink is somehow revolting, AND you also find picking up litter as punishment fun, here’s another method you can join the pink gang.
Litter around in a very conspicuous place. Preferably in a place with an NEA officer. Works best if you stare them right in the eye. This is secret code for them to engage you.
Just remember, they might or might not be wearing uniform.
You will then be approached for being undaunted in the face of authority, a clear sign of a person of greatness, with an offer to wear the fabulous clothing.
Sometimes, this also comes at a cheap price of S$2,000. They might even offer a bundle offer, at S$4,000 for the second time you litter, and S$10,000 for the third.
Don’t worry too much if you don’t see anyone that might engage you. There are cameras and video analytics around, limiting their need for actual manpower on the ground.
They are always watching.
Just litter and you can join great men like the ones below, who involuntarily volunteered to keep the city clean and stay fabulous with pink.
(Don’t actually litter it’s creating problems I like clean things and I’m being sarcastic. Pink manly facts are real though.)
Watch this for a complete summary of what REALLY happened to Qoo10, and why it's like a K-drama:
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