The Weirdest Collab Has Occurred: Giordano is Selling Old-Chang-Kee-Themed T-Shirts & Caps

If you’re a student on a tight budget, you’ve likely frequented a particular shop several times a week – Old Chang Kee.

With the curry puffs, fish balls, and all those tasty bites, they’re not just delicious but also budget-friendly.

But as we’ve grown up, one thing’s clear: Old Chang Kee’s the real deal when it comes to legit Singaporean street food. 

So, if they ever collaborated with another brand, you’d think they’d team up with some other food joint, right?

Well, here’s the twist that might catch you off guard.

Old Chang Kee Teams Up with Giordano for Stylish Merchandise

This December, Old Chang Kee has teamed up with Giordano to bring an exclusive line of merchandise inspired by Old Chang Kee’s unique flavours.

If you’re reading this, you might be doing a double-take, thinking you misread it. 

After all, Old Chang Kee is your go-to for local snacks on those days when you need a quick bite, while Giordano is the place to shop for formal wear for presentations or work.

But believe it or not, you can now wear Old Chang Kee’s iconic puffs and snacks in trendy fashion prints. 

It’s an unexpected pairing, but it’s all part of the exclusive Old Chang Kee x Giordano collection, where Food Meets Fashion.

Range of Merchandise Available: T-Shirts, Tote Bags, Umbrellas, and Caps

The collaboration between Old Chang Kee and Giordano is reflected in their merchandise range, including unisex t-shirts, tote bags, umbrellas, and caps.

So, if you’re a die-hard fan of this homegrown brand, why not indulge in curry puffs while proudly sporting their merchandise?

Their t-shirt prints include illustrations of their iconic menu items such as Curry’O’s, Chicken Wings, Sotong Heads, Crab Nuggets, Spring’O’s, Fishballs, and more.

Image: Old Chang Kee
Image: Old Chang Kee

Collection Available from 1 Dec 2023

The Old Chang Kee x Giordano collection will be available at all Giordano stores across Singapore starting 1 December 2023.

This exclusive line features relaxed fit tees, priced at $23 each, caps and tote bags at $16 each, and an umbrella available for $26.

Image: Old Chang Kee
Image: Old Chang Kee
Image: Old Chang Kee

These limited-edition items will be on sale throughout December, making them ideal choices for thoughtful gifts to share with your loved ones during the festive Christmas season.

Furthermore, Old Chang Kee offers a Purchase-with-Purchase promotion for the Old Chang Kee x Giordano collection at selected Old Chang Kee outlets.

This promotion will run from 1 December to 31 December 2023 while stocks last.

Customers interested in participating in this promotion can purchase $10 or more of Old Chang Kee snacks at select Old Chang Kee outlets. 

Upon meeting this threshold, they will have the opportunity to purchase items from the Old Chang Kee x Giordano collection at special prices, as detailed below: 

  • Old Chang Kee x Giordano Tote Bag for $6 (usual price $16)
  • Old Chang Kee x Giordano Umbrella for $8 (usual price $26)

Participating outlets for this Purchase-with-Purchase (PWP) promotion by Old Chang Kee are as follows:

  • Changi Airport Terminal 2 (Transit Area)
  • Changi Airport Terminal 3 (Transit Area)
  • Paragon
  • REX (Flagship Store at No. 19 Mackenzie Road)
  • Jewel
  • Change Alley Mall
  • NEX
  • Singapore Cruise Centre
  • Bird Paradise
  • Sentosa Beach Station