Prices of Fresh M’sia Chickens Jacked Up By Up to 50% Due to High Demand

Malaysia recently lifted the export ban for live kampong chicken and black chicken, but this limited selection has affected the usually low prices.

Case in point: the prices of these chickens increasing by up to 50% due to the high demand.

Kampong and Black Chicken Only 10% of Total Chicken Exports

According to Lianhe Zaobao, kampong chicken and black chicken make up only 10% of total chicken exports from Malaysia to Singapore.

However, since that’s the only fresh Malaysian chicken allowed to be exported now, the demand for them has skyrocketed. Interviews with local poultry stores revealed that there was a 70% increase in orders of such chicken as compared to before the export ban.

For instance, stallholders speaking to Shin Min Daily News said that they used to sell about 40 to 50 kampong chickens per day, and they wouldn’t sell out till noon.

However, on 15 June, 110 kampong chickens were sold before 10am.

Given this suddenly high demand for such chicken, the prices of chicken have also increased accordingly.

Price Increase By Up To 50%

Industry insiders predicted that the prices of kampong chicken may rise up to 50%, with some vendors already hiking it up to 40%.

This is partially because although the number of live chickens imported is only 10% of the usual exports, the chicken slaughtering farms are still in full operation.

The equipment, processes, and working hours still remain the same despite the fewer chickens to handle, so the cost is divided by fewer chickens. This causes the price of chickens to rise.

Additionally, with many Singaporeans clamouring for fresh chicken, the demand is way higher than before. With the supply not increasing enough to meet demand, it places upward pressure on the price of chicken.

This could be seen in how a kampong chicken used to sell for about $13, but is now selling for up to $20.

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Public Will Still Buy Chicken Despite Price Increase

Speaking to Shin Min Daily News, residents at a FairPrice supermarket near Admiralty reportedly said that they will buy fresh chicken over frozen chicken despite the price difference.

This is because there is a common perception amongst the public that eating kampong chicken is healthier than eating frozen chicken.

Well, we’ve already investigated whether frozen and fresh chicken taste any different. But as for the nutritional value… we’ll leave it up for you to decide.

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