Taylor Swift Concert Didn’t Just Broke the Internet; It Broke SingPost, Too

Taylor Swift Concert Ticketing Issue Also Occurred in SingPost Outlets

Before today, you might have thought SingPost was just a bank, or a place to collect that weird gadget your Ah Gong ordered from Taobao. Then, Taylor Swift swanned in, broke the internet, and in the process, broke SingPost too.

Because even if you braved the queue at SingPost, you’d be greeted with this:

Kind of lah.

Taylor Swift: “I’m the problem, it’s me.”

Taylor Swift Concert: A Love Story That Broke More Than Just Hearts

The love story between Taylor Swift and SingPost started off rockier than a sampan in a storm.

People queuing up at SingPost probably thought their ordeal would end when the clock struck 12 today, but no: the error came as swiftly as a tailor’s needle (I’m sorry, I couldn’t resist).

According to The Straits Times, some SingPost outlets faced technical issues with the Ticketmaster platform as soon as sales for Taylor Swift’s concert tickets opened at noon on Friday. Ticketmaster, the same platform that sells the tickets online, was like a satay stick without the satay.

Technical Difficulties: The Uninvited Guest at the Ticket Sale Party

Staff from at least three SingPost outlets told fans in the queue that they were facing technical difficulties. The first fans in line at the Toa Payoh North branch couldn’t get tickets, like trying to find a taxi in CBD during peak hours.

A staff member blamed the issue on a problem with the Ticketmaster platform, without elaborating further.

Meanwhile, at the Pasir Ris branch at Downtown East, a staff member said that the delay was also due to people sharing access codes.

Only those who received an access code could buy tickets on Friday from SingPost. These access codes, sent to selected people who had registered for the general sale, were even put up for sale on Carousell.

Online Chaos: When Queue Numbers Looked Like a Telephone Number

In the online world, the same story unfolded: people crying at queue numbers that looked like a scammer calling you from an unknown number, and the website overloading like a plate of nasi lemak with extra sambal.

I’m pretty sure Ticketmaster didn’t expect this surge, much like Elon Musk didn’t expect Threads to be a threat to Twitter. Geddit?