Asians believe that even if you have the money, you should never flaunt it out there.
For one, it’s tasteless; and two, it’s better to be low-profile or you might get kidnapped.
Unfortunately, not everyone subscribed to this.
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And even more unfortunate (for these people), they’re no longer able to do so if they’re in China.
China Going to Ban Celebrities From Showing Off Their Luxury Lifestyle
On 23 Nov 2021, the Cyberspace Administration of China (CAC) announced that they’ll be regulating the online presence of celebrities and influencers.
The new regulations will effectively monitor and limit celebrities, their fans, managers, and even the paparazzi.
New Measures
According to the South China Morning Post, new measures include:
- Limiting the number of accounts they have
- Ban the showing off of a luxury lifestyle
- Restrict posts showing their work and activities
- Ban paparazzi that reveal the home addresses, private lives or schedules of celebrities
- Each star agency should only have one official account
- Any fan club account must be authorised by the agency
- Banning the “whitewashing” (trying to cover up) of any celebrities who have violated the law or engaged in unethical behaviour
“Illegal or unethical” persons will not be allowed to return, presumedly to the entertainment scene, the CAC stated.
CAC declared its intention to establish a “warning list” while the China Association of Performing Arts has published multiple lists asking for the boycott of selected celebrities.
More than 20,000 “illegal” accounts and 400,000 “harmful” posts were removed last week according to SCMP.
As for work and activities, the internet watchdog says celebrities are no longer allowed to “overhype” their participation in dramas and music, as well as charity work.
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Any information about such activities must be shared “naturally” without much “hype”.
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Why?
So why is the Chinese government taking this step?
According to CAC, this step was taken to “further strengthen the work related to online information regulation of entertainment stars”.
Calling some online gossip about some stars “undisciplined”, the internet watchdog says such information takes up a lot of public resources.
“Some online publicity about celebrities is undisciplined. Gossip and private information have occupied the front page and trending topics of some websites, taking up a lot of public resources.”
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It was added that information about celebrities should “promote core socialist values” and “adhere to the correct direction of public opinion and value orientation”.
Not The First Time
This isn’t the first time, nor is it likely to be the last, that the Chinese government is regulating online content.
Previously, because of a rising concern on food wastage, the Chinese government banned “mukbang” videos online.
This law prohibits diners from ordering too much food and made “binge-eating” (read: mukbang) videos illegal.
It’s not just individuals, and businesses who do not comply with the new law can be slapped with a hefty fine.
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After the law was passed, many restaurants in China had to adjust their menu, and a restaurant in the city of Hunan started serving portions of food according to their customers’ weight.
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Feature Image: Chaay_Tee / shutterstock.com
Would you be jailed for being half-naked in public? Well, the answer will shock you. Seriously. Watch this to the end and you'll understand:
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